Insurance Agency Internet Boot Camp

The Most Asked For Class of the Year

Hands on Learning of the Basics for Your Insurance Agency Doing Business Online

As we have traveled around the country this year speaking at dozens of insurance meetings, the question we get asked more than any other is “Can you teach an Internet how to class that is hands on and detail oriented?” So that’s what we are going to do.

When:   12:00 PM Feb 8th through 4:00 PM Feb 9th, 2010

Where:  Aloft Hotel in Franklin, TN – just south of Nashville (right off Interstate 65)


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Space is Limited


Cost $249.00

Class Focus:


This is a true hands-on, active learning experience. You have to bring a computer with Wifi connectivity. Everyone in the class will be online and doing things the entire time. When you leave this class you will have actually completed the following tasks so you will be able to continue doing them when you get back to your office.

1. Learned how Google and other search engines find you
2. Learned how to understand your online competition and exactly how to move above them in search results
3. Listed your agency in Google Local Business
4. Tracked your online reputation and your competition with Google Reader and Alerts
5. Created your own blog.
6. Learned to add pictures to a blog and add video to a blog.
7. Learned about Google Adwords and Adsense. Find out how and if you should use them for your agency. 
8. Learned how to comment on other blogs to build your web presence and your business.
9. Created a Facebook profile.
10. Learned how to use Facebook advertising to attract prospects to your agency.
11. Created a Twitter account.
12. Learned exactly how to use Twitter to build your business.
13. Created a YouTube account.
14. Created and upload your first YouTube video.
15. Embedded that video in your blog.
16. Learned exactly what functions need to be on your agency web site – what real customers want.
17. Learned how to create an online and offline business sales and marketing plan for your agency.
18. Learned how to measure and adjust to be sure you are reaching your goals.

In addition to a laptop or netbook, you will also bring some type of video camera – a Flip Video or digital camera with the ability to record video – or something similar. You will have created a Google gmail account for yourself. You also need to begin thinking about a name for your blog.

What Others Have Said

"Attending the boot camp made me realize how many useful programs are out there on the web.....for free!


Jose L Miraya, CIC, LUTCF
Advantage Insurance Agency"
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"I was unable to attend the first boot camp but I can tell from reading the blogs that everyone who attended is light-years ahead of most agency principals in their understanding of how to integrate Internet Marketing into their agency operation.


I plan to attend the second Agency Boot Camp in Franklin, Tennessee and highly recommend it to everyone in the insurance industry! I hope to see y'all there.


Eddie K. Emmett
Editor / Publisher
FYI Express
AIANC's STREET WISE"
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"I thought the meeting was great. I plan on meeting with my technical employees and brainstorming about all the things we talked about. When I say technical employees, I mean people that know how to turn a computer on and off. I will probably have more questions after we meet. Whatever it takes, lets have at least three more meetings.

Rick Pegram, Founder of Pegram Agencies and Superior Agencies"

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This boot camp is not the 30,000 foot view. This is the feet on the street, how to execute the action view of the world.

About the Instructors

Steve Anderson is a nationally recognized insurance agency technology authority with years of experience. His newsletter – The Anderson Agency Report – is one of the best and most influential in the industry. His annual HIGH-TECC Conference in Vail, Colorado is a must attend event for the technology leaders in the Property and Casualty industry.

Duke Williams has created several of the most used web sites in the Property and Casualty insurance space. He has been teaching all over the country for the past two years trying to help agents understand how to use the Internet to grow their agencies.

Who Should Attend

• Agency owners
• Agency marketing and sales staff
• Carrier marketing reps

Limited Space Guarantees Personal Attention

Because Steve and Duke spend as much time as needed walking around the class room to help each individual work through each step, space is limited to 20.

Cost: $249.00 per attendee.

Registration

I have read recently that in 2009, 85% of insurance buyers made their first contact with the agent they eventually bought insurance from online. Would they find you? If they did would your online presence make them want to buy from your agency?

I looked at almost 250 independent insurance agencies in 5 cities. Only 64 had any web presence. Twenty five percent. Of those with a web presence, no independent insurance agent site had more than 7 of the 17 functions I think are critical to doing business online. Most had only 2 of these functions.

Close this Gap - Be in Business in 2012 and Be Growing

Learn How to Start

Insurance Agency Internet Boot Camp

When: Feb 8th and 9th
Where: Franklin, TN
Cost: $249.00
Click here to register.

The registration price covers the class only. Snacks and drinks will be available.

Is Franklin Tennessee too far for you? Let us know where you are and we will use that to put this class on in other locations. Email me at duke@sehhey.com or call me at 1-800-768-0907.